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The best way to do this is to use Google Search Console . The search analysis tells you how often your pages are shown for certain keywords, and how often this results in a click. This way you get a good idea of the keywords for which you are found well, and the keywords for which you can better optimize your pages. This data gives you a good idea of keywords to focus on. Example: Jansen & de Jong Going through the three steps resulted in a large list of keywords for Jansen & de Jong. In step two of the keyword research step-by-step plan, she put all keywords next to the topic they belong to.
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